The Social Lights
The Social Lights is a WBENC-certified, social-first agency in Minneapolis' North Loop founded in 2011. It handles strategy, creative production, social media buying, community care and measurement, and describes itself as one of the fastest-growing TikTok agencies in the country. Named clients include General Mills, Ecolab, Cargill and Polaris. Nobody pays to be ranked.
Why it’s hereTwo appearances on the Inc. 5000 and Clutch records its work as 100 percent social media marketing. Number 3 of the social media companies in the Midwest.
Work they can showChex Mix. Announced the return of the Bagel flavor with Sir Mix-A-Lot remixing his hit song for social. Fruit Roll-Ups. TikTok campaign built around a fruit-wrapped ice cream trend that won a Webby for real-time response. Totino's. Ongoing Gen Z social content that won a Shorty Award for Instagram presence.
Estimated: $4,000–$12,000/mo, typical for Midwest social media retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.
A fit forPackaged snack and consumer brands (Totino's, Chex Mix, Fruit Roll-Ups, Gushers) that want social-first creative, community management and paid social from a WBE-certified agency.
- Based in
- Minneapolis, MN
- Founded
- 2011
- Team size
- 11–50 people
- Known for
- social-first creative · TikTok · paid social · social care and engagement · video production
- Named clients
- General Mills, Ecolab, Cargill, Caribou Coffee, Kwik Trip, Polaris, Massage Envy
- Best for
- Packaged snack and consumer brands (Totino's, Chex Mix, Fruit Roll-Ups, Gushers) that want social-first creative, community management and paid social from a WBE-certified agency.
- Selected work
- Chex Mix. Announced the return of the Bagel flavor with Sir Mix-A-Lot remixing his hit song for social. source ↗
- Fruit Roll-Ups. TikTok campaign built around a fruit-wrapped ice cream trend that won a Webby for real-time response. source ↗
- Totino's. Ongoing Gen Z social content that won a Shorty Award for Instagram presence. source ↗
- Recognition
- Estimated cost
Estimated: $4,000–$12,000/mo, typical for Midwest social media retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.
- Office
- 241 N 5th Ave Suite #100 · Minneapolis, MN · 55401 · 612.803.8833
Sources thesociallights.com, clutch.co · LinkedIn ↗
Describe the job. One social media company writes back.
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