New Tribe Media
New Tribe Media is a social media and film production agency in Des Moines founded by Sam Hoyle, a former journalist. It runs social channels, produces short-form video for TikTok and Reels and shoots longer films, mostly for organ procurement organisations, nonprofits, transit agencies and political candidates. It also handles social for local restaurants including Dough Co. Pizza and Des Moines Biergarten. Nobody pays to be ranked.
Why it’s hereBest of Category for social media at the 2024 AMA Iowa NOVA Awards and Silver and Bronze Telly Awards for its Second a Day social campaign. Number 12 of the social media companies in the Midwest.
Who leads itSam Hoyle, Founder.
Work they can showYes Idaho. Storytelling campaign for the organ donation organization that reached 1 million impressions in one month. Iowa Donor Network. Built what the agency calls the largest and most engaged OPO social media presence in the US. Chevron. Documentary film on its renewable winter oilseed cover crop pilot.
Estimated: $4,000–$12,000/mo, typical for Midwest social media retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.
A fit forOrgan procurement organizations, large nonprofits and progressive political campaigns that want social media community building and film production.
- Based in
- Des Moines, IA
- Founded
- 2018
- Team size
- 1–10 people
- Led by
- Sam Hoyle, Founder
- Known for
- social media management · short-form video · film production · nonprofit and organ donation · political campaigns
- Named clients
- Iowa Donor Network, Lifeline of Ohio, Donate Life America, Mid-America Transplant, Chevron, DART, United Way of Central Iowa, Dough Co. Pizza
- Best for
- Organ procurement organizations, large nonprofits and progressive political campaigns that want social media community building and film production.
- Selected work
- Yes Idaho. Storytelling campaign for the organ donation organization that reached 1 million impressions in one month. source ↗
- Iowa Donor Network. Built what the agency calls the largest and most engaged OPO social media presence in the US. source ↗
- Chevron. Documentary film on its renewable winter oilseed cover crop pilot. source ↗
- Recognition
- Estimated cost
Estimated: $4,000–$12,000/mo, typical for Midwest social media retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.

Sources newtri.be, designrush.com · LinkedIn ↗
This firm on other lists
Describe the job. One social media company writes back.
Tell us what you sell, what is not working, and what done looks like. We read it and ask one provider — from this list, or from the publisher’s bench — to contact you within a business day. Asking is free. You do not have to hire them. Nobody else gets what you wrote.
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